Answers/Original research
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Original research
First-party studies built from my own data — numbers nobody else can publish because nobody else has them.
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- I Tested 40+ YouTube Titles Against vidIQ's Scoring Model — One Clause Moved the Score 24 PointsAcross structured title-testing sessions against vidIQ's title-scoring model, the largest single lever was not the headline formula but the specificity of the middle clause.
- What Music Platforms Actually Pay Per Play — 42 Million Plays of My Own Royalty DataAcross seven years, 45,894 royalty lines and 41.98 million plays of my own catalog, the spread between platforms is far wider than the per-stream debate suggests.
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